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Samuel Brooks
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Marketing Requires a Combination Approach

No longer will there be social media marketers who focus on only one network. They will be extinct! Integrated social media marketing will become a “must” for implementation. For too long marketers have been doing “Facebook marketing” and “Twitter marketing” plus other marketing in isolated silos. As we’ve seen in 2014 with Facebook reach, if a business focuses on only one social platform, changes to that platform can be disastrous. Therefore, buy fake twitter followers the importance of integrated marketing will headline 2015. Smart marketers will need to use a combination approach. They’ll need to focus on multiple social networks and the ways to use them in power combinations. For example, sharing on Twitter a video or image your brand posted to Facebook can add value to the Facebook post. Marketers will have to find ways to weave together and drive social traffic from one network to another. Brands need to think cohesively about their “online social marketing plan” that uses their website as the foundation for great content and then integrates cross–social platform sharing to enhance reach and boost engagement from one platform to another.

All Social Networks Offer Paid Visibility

The majority of the social networks will copy Facebook’s model for displaying information to their users. That means other social networks will begin filtering what posts your friends or followers see. Why? Because there is a lot of noise on these social sites, which causes users to decrease their engagement. Sure, as a user, you can unfollow or unfriend certain people. However, if the majority of their posts are great, you still want to see what they have to say. You just don’t want to see the junk. In addition to improving user experience, this model can help these social sites generate extra buy twitter account with followers income. For example, any additional revenue that publicly traded companies can squeeze from their users means higher stock prices. Although most people or companies won’t pay to guarantee all of their posts are seen by others, larger companies will. Paying for the visibility of their content will ensure they are getting traffic and the brand exposure they’re looking for. If you want all of your content to be seen without having to spend any money, share high-quality content or updates on a regular basis.

Video Creates Engaging Experiences

As humans, we each define a positive experience differently. When we have experiences that go above and beyond expectation, we want to share them and engage our friends and followers. To benefit from this innate behavior, companies need to think through and create world-class shareable experiences for their audience. Since videos are likely the easiest ways to share a moment, video marketing will take off in 2015 in ways we’ve never seen before. Video gives us buy twitter followers cheap the most context around people, companies and things over any other online medium. Start thinking about video as experiential. This is where 3D glasses and video start to give us the ability to play with video and experience stories, shopping and interactions in new ways. (Remember that Facebook bought a 3D company in 2014.)